16.9 Initial Public Offerings

New era for IPO

  • Businesses focus on more growth (e.g., number of users) than traditional financial measures and take longer to go public (double the age before going public as compared to 1980s).

  • More retail investors due to lo-cost trading platforms.

  • Longer but still uninformative data. Proposed triggered disclosure

(Z. Cao et al. 2022)

  • Firms can use their innovation potential as a credible signal of their quality at the time of an initial public offering (IPO).

  • Innovation potential is positively associated with the initial value of the IPO and with first-day IPO returns, and negatively associated with the extent to which insiders sell their shares at the time of the IPO.

  • Patents have a stronger impact on insider sales than preannouncements and generic references to future innovation, while preannouncements have the strongest impact on first-day IPO returns.

References

Cao, Zixia, Reo Song, Alina Sorescu, and Ansley Chua. 2022. “EXPRESS: Innovation Potential, Insider Sales, and IPO Performance: How Firms Can Mitigate the Negative Effect of Insider Selling.” Journal of Marketing, 00222429221134489.