3.11 Resource advantage theory

Competitive advantage (Hunt 2007):

  1. an efficiency advantage
  2. an effectiveness advantage
  3. an efficiency-effectiveness advantage

References

Hunt, Shelby D. 2007. “Resource-Advantage Theory: An Evolutionary, Process Theory of Competition.” In A General Theory of Competition: Resources, Competences, Productivity, Economic Growth, 135–56. SAGE Publications, Inc. https://doi.org/10.4135/9781452220321.n6.